Is Instagram The New Blog?Jun 13, 2019
Is Instagram the new blog?
Sure and not really.
I think when most creatives ask this question, they’re really asking: Can I skip the hassle of building a website – buying a domain name, figuring out which platform to use, selecting a design template, finding or taking photos, writing the words for all the various pages, or paying someone to do the whole dang thing???
Can’t I just write my words on Instagram and then link to a sales page on Etsy or something?
Yes you can.
BUT – and it’s a big one – what happens when Instagram shuts down? *GASP*
You don’t own your space on Instagram. You’re merely renting it for free.
All your precious words and photos – not to mention and sales traffic – would then disappear.
This is why I strongly encourage everyone to have a website and start collecting email addresses. These two things you own and can’t be taken away from you.