
New Template Feature for Instagram
May 16, 2022What's Happening
Instagram quietly launched a new feature in the last couple weeks that could save you hours creating Reels on Instagram!
A “use template” button now appears on Reels that feature video clips or photo montages.
Use it for Your Business
This feature is a God-send for those of us who’ve spent WAY too long scrunching our fingers together to make a video hit just the right timing in a song.
If you see a Reel you’d like to recreate, hit the “use template” button above the profile photo and a new display will appear that lets you fill in your own photos or videos to that audio with the exact same timing.
Voila! A professional-looking Reel in a fraction of the time.
A Word of Caution
Just because you can copy the format doesn’t mean you should recreate the same exact concept as the original. I hear copycat complaints from creators all the time.
Make it your own. Add your own message and brand voice to the Reel.
Relevancy Rating
Just because it's new doesn't mean it's worth your time: Is using the new Instagram template feature worth your time?
Yes!: I give it 5 out of 5 thumbs up.
Heck, yes! Why would you not want to save time!?
Social media is constantly changing. Sign up for This Week in Social Media Marketing to stay informed of the trends and decide whether it’s worth your time to try them.