Tell Me Without Telling Me Apr 19, 2021

What's Happening

Tell me you're reading this newsletter without telling me you're reading this newsletter.

If you need an example of this trend, there it is. This phrasing is not new; however,...

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ep16 - Encouragement for When It Seems Like No One Cares on Social Media Apr 14, 2021

I have a message of encouragement for you when your social media followers are down, you’re not getting any engagement and it seems like no one cares. Reach and engagement is down across...

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Reels Remix Apr 12, 2021

What's Happening

I know this is going to come as quite a shock, but Instagram copied a TikTok feature. [End sarcasm font]

Before TikTok was TikTok, it was Musical.ly which was an app where you...

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ep15 - How I Got 3,000 Followers on Instagram with Ashley Brown Apr 07, 2021

Ashley Brown says supporting other communities online is her number one secret to gaining over 3,000 followers on her Instagram account.

As the owner of a business called Routine and Things, you...

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Inspirational Quotes TikTok Trend Apr 05, 2021

What's Happening

Turning not-so-inspirational quotes into inspirational posters layered with a dramatic early 2000s hit song is the latest trend to dominate TikTok.

The audio includes Vanessa...

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ep14 - What To Do When the Algorithm Changes Mar 31, 2021

When the social media algorithm changes on your favorite platform, it could mean all your leads are gone in a moment. I’ve been managing social media accounts for a decade now and I can tell...

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“There Are None” Reels Trend Mar 29, 2021

What's Happening

A new Reels trend turns the usual pointing to make a point tactic on its head. The Reel’s first title says something like “Reasons why I’m a better mom than you...

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ep13 - Track These Stats to Grow Your Instagram Following Mar 24, 2021

Follower count is probably the only number you ever worry about but it’s not the only number that can give you insight into how your account is performing.

We tend to fixate on one number and...

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Pinning for Future Me Mar 22, 2021

What's Happening

Pinterest tells us what’s trending in March is pinning to boards about Future Me or Future Life. In other words, we’re hopeful again. People are planning for the...

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e12 - Know Your Customer on Social Media: Enneagram Type Eight Mar 17, 2021

Find out how Enneagram Eights approach social media!

Modern marketing says you need to find your one, perfect customer and get to know their preferences, habits, likes and dislikes. The Enneagram...

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Instagram Adds Live Rooms Mar 15, 2021

What's Happening:

Instagram added the ability to go live with up to four people at a time – the original account plus three guests. The feature is called Live Rooms, which is probably a...

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ep11 - Are Viral Posts a Good Thing? Mar 10, 2021

Many people hit publish on each post hoping that it’s “the one” – the post that will go viral and bring them millions of followers. However, I’ve talked to several...

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