What's Happening
My business is in transition. There is a lot going on behind the scenes, but nothing I can announce publicly yet.
Unlike large companies working on big transitions or...
What's Happening
Since sharing with you about Facebook's new Professional Mode for personal profiles, I got a slew of questions:
- How can I transition marketing my business on my personal...
What's Happening
March was a particularly busy month for Meta (both Instagram and Facebook) as they cranked out new features, tested others, and axed unpopular ones.
Since a lot of tech...
What's Happening
Facebook quietly launched a feature at the end of 2022 that may rock your social media world.
It’s called Professional Mode.
Facebook is NOT dead
Before you...
What's Happening
HubSpot and Mention teamed up to release the 2023 Instagram Engagement Report. You can download a copy here.
I clapped my hands with glee when I saw this email notification!...
What's Happening
Harness the power of your super fans (and create even more) with Instagram’s new broadcast channel feature!
If you’re an avid reader of this report, you’ll...
What's Happening
ChatGPT is a powerful tool that has the potential to enhance your social posts and save you a ton of time!
I wrote about whether or not robots can create your social posts in...
What's Happening
Industry benchmark reports are rolling out for 2022. The results are hugely helpful in guiding your social media efforts for the year and giving you a perspective on...
What's Happening
The new year is serving up a bunch of Instagram surprises. From verification to broadcast channels to rebalancing the algorithm, the platform resumes its seemingly desperate...
What's Happening
In honor of Black History Month, I’m sharing ways to support Black creators (as well as other minority groups) and promote diversity on your social media accounts.
If you...
What's Happening
February is Black History Month. We’re encouraged to honor the contributions of African Americans to our country and also recognize how far we are from achieving racial...
What's Happening
In December and January, each social media platform announced its trend predictions for 2023. I reviewed them all, so you don’t have to. You’re welcome.
In case...
