Many people hit publish on each post hoping that it’s “the one” – the post that will go viral and bring them millions of followers. However, I’ve talked to several...
What's Happening
The social marketing community went a little crazy when Instagram posted this on their @creators profile. If you don’t already follow the account, it’s populated by...
Adding captions to your videos doesn’t only benefit the hearing impaired. Most people are scrolling without sound, so you have to grab their attention without them hearing a single word you...
What's Happening
Industry benchmark reports are starting to roll out for 2021. If you’re not familiar, they are independent studies done on hundreds of social media accounts across many...
Find out how Enneagram Twos approach social media!
Modern marketing says you need to find your one, perfect customer and get to know their preferences, habits, likes, and dislikes. The Enneagram is...
What's Happening
In the last couple of weeks on social media, I’ve witnessed the rollout of the biggest generational smackdown since “Ok Boomer.” Gen Z is throwing shade on...
Follower count isn’t everything. You can make a living on the leads generated from a smaller following than 10,000. BUT, sales is a percentage game. The more followers you have, the more...
What's Happening
Instagram quietly rolled out a new Professional Dashboard feature for Creator and Business accounts.
Warning: Rant Ahead
If you don’t have either a creator or...
Posting consistently, submitting articles for publication, and partnering with other writers are just a few of the growth strategies that helped Chelsey of the Living with Less Podcast grow...
What's Happening
Buying followers isn’t new. Since social media started, there have been people devising ways to hack the system. A new show that airs Tuesday on HBO called “Fake...
Hashtags seem to mystify people. And, more than once, I’ve been pulled into a side conversation where someone shamefully admits they don’t even know how they work.
If that’s you...
What's Happening
I’m going to say up front: this is not a new trend. Well, at least not new if you’re comparing it to the Bernie Sanders memes that popped up because of a...
