Everyone Has a Story Feature Dec 07, 2020

What’s Happening

Twitter launched a new Story feature called…wait for it…Fleets! Get it, as in fleeting thoughts, but also rhythms with tweets. Fleets are visible for...

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Instagram Launches a Reels Tab! Nov 30, 2020

What’s Happening

The Reels feature on Instagram launched a few months ago and has been taking the platform by storm. Reels are short videos with music and moving text or graphics – the...

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Instagram Launches a Shop Tab Nov 23, 2020

What’s Happening

Instagram introduced shops in 2017 and, earlier this year, allowed you to tag a product in a post. The update to accounts this week adds a shopping tab to bring the...

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Christmas Comes Early! Nov 17, 2020

What’s Happening

Christmas has come early for many online. Maybe you’ve also felt the impulse to decorate and welcome in glad tidings of comfort and joy after these disheartening...

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A New Reels Trend Nov 09, 2020

What’s Happening

A fun new reel trend, you can adapt for your message!
Many trends on TikTok find their way to Instagram via people uploading their TikTok videos and sharing as reels. The...

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Show Up to Glow Up! šŸŒŸ Aug 05, 2020

Rashawn (@hypesir) dropped this knowledge on the @hopewriter community in a training this week and I was giving him all the praise hands from the other side of the screen.

Yes, the content of your...

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Parent On Duty Apr 02, 2020

I took the AM shift today so my husband could work. Then he took the afternoon shift so I could be on several conference calls.

This is our new system. Our new rhythm. Our new survival tactic.

...

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Consistency Mar 12, 2020

Jenna’s business happens to be acting but I believe this a cardinal rule for any creative pursuit – including social media.

Say it with me: Consistency is KEY!

The more you do, the...

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#hopewriterlife // Dream Jan 10, 2020

To be interesting on social media you need to do interesting things.

I hate to sound like Captain Obvious but sitting behind a computer screen and picking out stock photos to go with your famous...

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#hopewriterlife // Open Jan 08, 2020

Putting an open sign on your business does not get you customers.

In the same way, posting on social media does not get your followers.

Sure organic traffic may happen. People may be driving by,...

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#hopewriterlife // Light Jan 07, 2020

When you’re new to this whole social media posting thing, it can feel like you’re stumbling around in the darkness.

You blindly follow what others are doing, assuming they are confident...

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#hopewriterlife // New Jan 06, 2020

New is not necessarily better. Though I believe scientists have proven that we have a bias towards new, assuming it’s better.

It could be better but it’s not a given.

This bias plays...

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