Rearview Mirror Jul 17, 2019

Fixating on how many comments or likes a posts gets is like driving by looking in the rearview mirror. In other words: it’s dangerous. Our focus is on where we’ve been, not where...

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Can’t Buy Me Love Jul 16, 2019

Money can’t buy you love, but it can buy you followers.

It’s impossible to know how someone got the following that they have. 

Don’t assume someone else has more followers...

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Slow Your Scroll! ✋ Jul 15, 2019

I’m not just saying that so you’ll read my post. It’s one of my new favorite mantras for social media. 

We want others to be stopped in their tracks by our posts, so maybe it...

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Living a Life Jul 12, 2019

For your weekend, I offer these words from poet Mary Oliver:

Instructions for living a life:

  • Pay attention.
  • Be astonished.
  • Tell about it.

I can think of no wiser words for social media, for being...

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How to stop those mindless scroll sessions 👇 Jul 11, 2019

Last post I talked about the dopamine loop of social media. Our brains literally send out little happy-feeling chemicals – called dopamine – when we get positive feedback on...

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Stay Off Dope! Jul 09, 2019

I’m a child of the 80’s. The measure of success for a parent in the ‘80s was keeping your kid off dope. 

As a kid I had no idea what dope really was or what it would look...

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Tough Love Jul 03, 2019

Can I give you a little tough love today?

Getting more followers will not make you happier.

Read that again slowly. Let it sink in:

Getting more followers will not make you happier.

Getting more...

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The Rainbow of Social Media Emotions Jul 02, 2019

…and what to do with them.

RED
If you’re seeing red because you’ve just been criticized online, take a deep breath. Don’t respond in the moment when emotions are high. Put...

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Quick tips for when you’re stuck 👇 Jul 01, 2019

Yesterday I was completely stuck on what to write for this post. I kept scrolling through my list of ideas. I had exhausted most of them and hated the rest.

In desperation, I opened up a new...

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Driving Traffic Jul 01, 2019

How to get people from Instagram to your website:

Instagram is not inherently a traffic-driving platform like Facebook or Pinterest, so you need to be much more strategic to get people from...

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Sounding Sales-y Jun 27, 2019

How do I promote on social without sounding sales-y?

A few tips:

  • Use full sentences an actual human would say.
  • Take the stance of an invitation rather than a fear tactic.
  • Don’t type words...
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How to Get More Followers Who Actually Engage With Your Posts Jun 26, 2019
  • Post something that inspires them.
  • Post something that makes them laugh.
  • Post something that helps them out in their everyday life.
  • Post something that a smart person said.
  • Post something smart...
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