Showing Up Fortnightly Jun 28, 2021

What's Happening

Content creation is going fortnightly!

If you’re not familiar with that term, no, I’m not talking about the video game Fortnite. A fortnight is 14 days or every other...

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Ditch Zoom for Facebook Jun 21, 2021

What's Happening

Facebook updated its live broadcasts to include screensharing or adding people as guests. You have many of the same features as Zoom, but all for free!

 

Use it for Your...

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Instagram Sheds Light on the Algorithm Jun 14, 2021

What's Happening

Instagram’s revealing details about how the algorithm works. Social platforms are historically tight-lipped or completely mute on the topic of how posts are shown to your...

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Hard Knock Life Trend Jun 07, 2021

What's Happening

I’m a huge fan of any post that can communicate to your followers that you get what they’re going through. Enter: The Hard Knock Life trend. If you already have the...

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Insights for Instagram Reels Jun 01, 2021

What's Happening

The big news announced this week via Instagram’s @creators account: Insights are coming for Reels!

 

Use it for Your Business

Let’s back up a few steps and make...

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Instagram is Hot. Facebook is Not. May 24, 2021

What's Happening

Social Media Examiner released its 2021 Social Media Marketing Industry Report. Over 4,300 marketers tell you what they’re focusing on this year.

 

Use it for Your...

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YouTube Adds Caption Editing May 17, 2021

What's Happening

YouTube announced a new feature giving you the ability to add captions to your videos BEFORE you hit publish. They posted a great tutorial walking you through the process of adding...

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Facebook Groups Are Where It’s At May 10, 2021

What's Happening

Facebook is rolling out Reddit-like upvoting and downvoting of comments in groups and some new reactions. This is the most recent in the slowing growing trend of Facebook...

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Don’t Be Surprised TikTok Trend + Bonus Tip! May 03, 2021

What's Happening

TikTokers are fantasizing about where their impulses would take them if they let the impulses take over. The sound starts off with a man saying “Don’t be surprised if...

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New Reels Feature for Background Music Apr 26, 2021

What's Happening

With the Instagram Reels remix feature, a small but impactful feature was released as well: the ability to control the volume on individual tracks.

Previously, you could...

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Tell Me Without Telling Me Apr 19, 2021

What's Happening

Tell me you're reading this newsletter without telling me you're reading this newsletter.

If you need an example of this trend, there it is. This phrasing is not new; however,...

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Reels Remix Apr 12, 2021

What's Happening

I know this is going to come as quite a shock, but Instagram copied a TikTok feature. [End sarcasm font]

Before TikTok was TikTok, it was Musical.ly which was an app where you...

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